Product Marketing Manager

Location: Mountain View, CA
Job code: VSM-pmm

about the client

This client company is a fast-growing advertising technology company.


  • Partner with the product and engineering organizations to maximize the product’s potential. 
  • Develop strategic positioning for key products based on market assessment, quantitative analysis, and qualitative research 
  • Conduct competitive analysis and define key use cases for new product feature releases 
  • Market Research: stay on top of ad tech, media, and general technology trends; translate them into POVs, share with product and business teams, devise ways to assimilate trends internally  
  • Drive product adoption and usage rates through programs on site 
  • Create and own MRDs for industry solution packages — contribute to PRDs  
  • Customize positioning for different global markets optimizing for conversion and usage 
  • Drive product marketing strategy for ongoing growth in: 
  • Work closely with product, engineering, PR, design, and customer support  


  • 5+ years of prior experience in product marketing with at least 3+ years in B2B digital marketing software area: web analytics, digital advertising, SEO/SEM, video, social, e-commerce.
  • Exceptional inter-personal, written and presentation communication skills
  • Demonstrated ability to understand, articulate and communicate complex technical concepts
  • Proven ability to successfully work across cross-functional teams and with external partners, customers, and industry influencers
  • Prior software start-up experience


BA/BS. MBA preferred.

to apply:

Email resume to — please cite job code: VSM-pmm