Location: San Francisco, CA
Job code: AR-hm
about the client
This start-up VPofMarketing.com client company, start-up, is a niche SaaS provider of document management solutions.
- Create and drive all marketing initiatives with special emphasis on demand generation.
- Define and execute inbound and outbound marketing strategies for increased qualified leads.
- Develop and execute a high cadence of outbound marketing programs to create and maximize pipeline with a focus on automation.
- Develop and execute a campaign-based approach to prospects and customers.
- Scale and lead a top performing, agile marketing organization.
- Successful track record building and leading marketing teams at enterprise software (ideally SaaS) companies that target the mid-market sector.
- Extensive experience in building integrated, demand generation programs
- Proven experience in analyzing data sets to identify issues and create clear actions to improve funnel performance and KPIs
- Excellent knowledge of Salesforce, marketing automation tools, and demand generation methods.
- Strong leadership skills.
BA/BS. MBA preferred.
Email resume to Dan Green: firstname.lastname@example.org — please cite job code: AR-hm