Head of Field Marketing – U.S. West
Location: Emeryville, CA (in combination with remote/home office)
VPofMarketing.com client company: Tanium — www.tanium.com
Founded in 2007, Tanium invented a fundamentally new approach to security and systems management. Recognized as the “Usain Bolt of cybersecurity,” it’s no surprise the world’s largest enterprises and government organizations rely on Tanium to secure, control, and manage the hundreds of thousands of endpoints that comprise their networks effectively; and at unprecedented speed, no matter the size. If you are looking to join a fast-growing, mission-driven company, are prepared to work hard, and want to make a lasting impact on the organization and the industry, we’d love to talk to you.
Head of Field Marketing – U.S. West
What You’ll Do
Tanium is looking for a Head of Field Marketing – U.S. West, who can drive awareness and create demand with senior CxO decision makers in Global Fortune 2000 accounts in the Western Regions of the United States. You’ll partner closely with our field sales teams to deliver and accelerate pipeline to support Sales in exceeding their objectives and revenue goals.
- Based on data, insights and input from your Sales partners, plan and execute regional field marketing programs at all stages of the funnel; industry tradeshows and events, local seminars and, webinars and email campaigns
- Foster collaboration and build strong relationships with regional sales teams; establish self as a virtual team member
- Leverage and build thought leadership and awareness campaigns to educate the market on the company’s POV, tied to key industry trends
- Leverage corporate and product messaging and content, and tailor as appropriate. You must be able to create content and understand the key initiatives and value proposition/messages that will resonate with our target buyer
- Build a community of customers to help evangelize the value of Tanium; assist with customer case study development, manage local customer events
- Provide closed-loop reporting to measure the effectiveness of field marketing programs and identify areas for optimization. This role requires transparent and frequent communication on marketing effectiveness with both the marketing, sales and company leadership teams
- Collaborate closely with the other field marketing managers on best practices to leverage across regions
Experience:
- 7+ years of marketing experience — preferably B2B software
- Proven capability with Salesforce.com and marketing automation platforms
- Sustained record demonstrating initiative and motivation
- Excellent oral and written communication skills
- Demonstrated dependability, team player, positive attitude and good attendance
- Person of high ethics, integrity, honesty and patience
- Demonstrated ability to work in a fast-paced, ever-changing environment
- Data driven with analytical outlook on role
Education:
BA/BS. MBA preferred.
To inquire:
Contact: Dan Green <dgreen@vpofmarketing.com> — please cite job code: LM-tan