Director of Product Marketing

Location: Santa Clara, CA
Job code: DT-spm

about the client

This VPofMarketing.com client company is a leading provider of cloud security solutions for enterprises.

responsibilities

  • Identify customer and partner needs, strategies, value propositions, and barriers to purchase through market research, segmentation analysis and deep customer/partner relationships
  • Develop positioning and messaging that resonates with the target market, relating product capabilities in terms that customers understand, care about, and are willing to pay for
  • Help train sales team by communicating the value proposition of our products and provide support to the sales organization to help drive business and close deals
  • Collaborate closely with the demand generation team to guide and develop the ideal content and positioning for outbound programs.presentations, white papers, sales kits, field newsletters, Intranet sites, etc.
  • Perform competitive analyses to highlight company’s business and technology advantages
  • Track competitive activities and market developments to ensure the field is equipped with clear messages that differentiate our product lines
  • Serve as product spokesperson with customers, partners, press, analysts, and at events

qualifications

  • 8+ years of product marketing experience.
  • 4+ years experience in security and SaaS offerings
  • Experience in working at a startup or fast-paced software company
  • Excellent listening, oral and written communication/presentation skills with strong ability to influence people at all levels and in various functions
  • Experienced with interacting with customers and partners
  • Strong leadership/management skills and experience to bring together diverse views
  • Ability to deliver exceptional quality in a timely manner

education

BA/BS

to apply:

Email resume to: info@vpofmarketing.com — please cite job code: DT-spm

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