Director of Product Marketing

Location: San Mateo, CA
Job code: MB-mmk

This VPofMarketing.com client is a is a cloud-based provider of enterprise CRM, marketing and analytics solutions.

Own the creation and execution of go-to-market plans
Develop positioning and messaging that resonates with the target market, relating product capabilities in terms that customers understand, care about, and are willing to pay for
Create the core marketing content and sales tools needed to support various sales channels (direct and indirect) to reach customers with a consistent and relevant message including messaging and positioning documents, web site messaging, video demos, case studies, presentations, white papers, sales kits, field newsletters, Intranet sites, etc.
Perform competitive analyses to highlight company’s business and technology advantages
Track competitive activities and market developments to ensure the field is equipped with clear messages that differentiate our product lines
Work with all internal organizations on delivering successful products to market
Serve as product spokesperson with customers, partners, press, analysts, and at events

10+ years of relevant experience.
Self-motivated strategic thinker with proven ability to manage multiple projects, set priorities, and meet deadlines
Excellent communication skills and ability to interact with sales, marketing, engineering, cross-functional teams and third parties
Passion for technology with a technical understanding of web marketing, online applications, and internet services markets and products.
Self-motivated strategic thinker with proven ability to manage multiple projects, set priorities, and meet deadlines.
Experience working with company executives and senior management.
Great writer, deliverables oriented
Excellent public speaking skills
Experience in working at a startup or fast-paced software company

BA/BS required. MBA preferred.

Email resume to info@vpofmarketing.com — please cite job code: MB-mmk

VPofMarketing.com