Director of Product Marketing

Job Title: Director of Product Marketing
Location: San Francisco Bay Area / remote hybrid
Ref Code: BH-dpmsf

About the client: This client company, a Series A startup, is a SaaS provider of supplier information management and logistics optimization.


  • Assess and quantify go-to-market opportunities, positioning and messaging
  • Create a content strategy and editorial calendar that supports and extends marketing initiatives, both short- and long-term
  • Work cross functionally with product management, field sales and other functions to identify and prioritize opportunities and drive overall product marketing execution
  • Execute integrated marketing plans to drive sales, create product and industry messaging for outbound communications and campaigns, and develop sales tools
  • Manage, curate and contribute to the company blog. Ensure that all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and social promotion
  • Develop compelling and targeted key messages and value propositions
  • Create and strategically recycle/repurpose highly targeted, multi-channel collateral for each stage of the sales and customer lifecycle, such as: whitepapers, case studies, videos, eBooks, infographics, emails, landing page, social media copy and blog articles.
  • While this is an individual contributor role to start, this person will ultimately hire and lead team


  • 5-10+ years of product marketing experience enterprise software / SaaS solutions
  • 2+ years recent experience in logistics/ SCM-related software solutions
  • Demonstrated success in a mid-senior level B2B editorial or content or product marketing role
  • Experience in market analysis and specification of customer requirements, go-to-market planning, market positioning and messaging
  • Some experience with SEO techniques and best practices across digital platforms preferred
  • Excellent presentation and written communication skills with prior experience presenting to customers and in public forums

To inquire:

Contact: Dan Green <>