Author: dgreen

Location: San Francisco, CA Job code: KJ-sdfe about the client This VPofMarketing.com client company is the provider of the premier platform for building, operating, and scaling data-rich, containerized applications on any infrastructure. responsibilities Develop and implement a targeted marketing strategy that supports our global sales stakeholders and includes field events and account-based marketing programs to drive pipeline and revenue Develop and implement our corporate events strategy across trade shows, internal events, and user conferences Manage a team of field and event marketers, and own the end-to-end execution of our event program including logistics, venue selection, budgeting, etc Collaborate and partner directly with the sales team to understand and help develop a roadmap for regional needs around lead generation/acceleration, renewals, and upsell Collaborate and partner with the demand generation, content, brand,…

    Location: San Francisco, CA Sr. Director of Field Marketing & Events Our client company: Mesosphere — www.mesosphere.com Mesosphere is the premier platform for building, operating, and scaling data-rich, containerized applications on any infrastructure.  Article: Mesosphere Raises $125 Million Series D Mesosphere is dedicated to helping enterprises unlock the next generation of datacenter scale, efficiency and automation with Apache Mesos. Mesosphere’s product, the datacenter operating system (DC/OS), is a new kind of operating system that spans the entire datacenter, pools datacenter resources, and automates IT operations. Backed by Andreessen Horowitz, Khosla Ventures, Microsoft, HPE, T. Rowe Price and Koch Disruptive Technologies, Mesosphere is headquartered in San Francisco with a second office in Hamburg, Germany. responsibilities Mesosphere is seeking an exceptional Senior Director of Field Marketing and Events to join our marketing team…

      Location: San Francisco, CA VP / Head of Marketing our client company: MURAL — www.mural.co MURAL enables modern teams to think and collaborate visually in Design Thinking, Agile and other methods. A former Startup in Residence at IDEO, the company now serves more than 2000 customers like IBM, Steelcase and Intuit. Forrester claims MURAL generated an ROI of 490% to IBM: mural.co/impact. “MURAL has been critical in deploying IBM Design Thinking across the whole company. We now have people in more than 50 countries collaborating daily.” - Phil Gilbert, Head of IBM Design responsibilities Reporting directly to the CEO, define marketing strategy, budget & priorities (ie: partner directly entrepreneurial CEO, hire and lead our marketing team, set expectations for rest of the company. Proven ability to test a new…

      Location: Mountain View, CA Sr. Manager/Director, Demand Generation Our client company: SimpleLegal — www.simplelegal.com SimpleLegal provides a modern legal operations platform that streamlines the way corporate legal departments manage their matters, track and interpret spend, and collaborate with vendors and law firms. SimpleLegal combines e-Billing, matter management, accruals management and legal spend analytics into one comprehensive application. The company, founded in 2013, is privately held and located in Mountain View, California. responsibilities Establish scalable lead-gen strategy: lead small team of more junior marketers to drive key business metrics including leads, MQLs, SQLs and Opportunities Lead the development, execution and optimization of all lead generation, nurturing and paid customer acquisition campaigns Own relationship with sales and forge strong communication between marketing and sales Forecast and present to senior management Demonstrate…

Location: San Francisco, CA Job code: JK-ddg about the client This VPofMarketing.com client company is the provider of the premier platform for building, operating, and scaling data-rich, containerized applications on any infrastructure. responsibilities Develop and execute a hybrid ABM/traditional demand generation strategy across all channels--including email, digital, paid industry programs, direct mail, webinars, and more Manage a demand generation budget that meets company goals for growth and ROI, while maintaining an watchful eye on program optimization and spend Work with our SDR and sales teams to create programs that not only generate net-new leads, but also accelerate them through the entire sales funnel Own a marketing generated and influenced pipeline and revenue number, and help build out the metrics and dashboards that focus and optimize demand generation activities Partner with…

Location: San Francisco, CA Job code: JK-dcm about the client This VPofMarketing.com client company is a leading provider of cloud infrastructure solutions. responsibilities Own and develop a global content strategy that serves the entire buyer journey across different personas, industries, and geographies Own the content creation process and collaborate with key stakeholders around key content assets like ebooks, reports, videos, infographics, blogs and more Bring together and organize all of the content being developed across organizational teams to create a content service bureau model Develop an internal employee content contribution program that motivates and incentivizes content creation Collaborate with the sales and marketing teams to define the promotion strategy for each piece of published content to ensure distribution Own content measurement and track how content sources and influences pipeline and…

    Location: San Francisco, CA Director of Content Marketing Our client company: Mesosphere — www.mesosphere.com Mesosphere is the premier platform for building, operating, and scaling data-rich, containerized applications on any infrastructure.  Article: Mesosphere Raises $125 Million Series D responsibilities Mesosphere is seeking an exceptional content marketing leader to join our marketing team and own content strategy from ideation to execution. We are looking for someone who is passionate about how content marketing can drive key business objectives. The right candidate is both strategic and tactical, loves to write, is creative, and enjoys collaborating across teams. This is an incredibly opportunity to own and build out a world-class content organization at a rocket ship company. Own and develop a global content strategy that serves the entire buyer journey across different personas, industries, and…

    Location: Mountain View, CA Director of Demand Generation Our client company: SimpleLegal — www.simplelegal.com SimpleLegal provides a modern legal operations platform that streamlines the way corporate legal departments manage their matters, track and interpret spend, and collaborate with vendors and law firms. SimpleLegal combines e-Billing, matter management, accruals management and legal spend analytics into one comprehensive application. The company, founded in 2013, is privately held and located in Mountain View, California. responsibilities Establish scalable lead-gen strategy: lead small team of more junior marketers to drive key business metrics including leads, MQLs, SQLs and Opportunities Lead the development, execution and optimization of all lead generation, nurturing and paid customer acquisition campaigns Own relationship with sales and forge strong communication between marketing and sales Forecast and present to senior management Demonstrate a…

Location: Mountain View, CA Job code: GL-ddg about the client This VPofMarketing.com client company is an innovative, rapidly growing SaaS provider in the legal tech space. responsibilities Establish scalable lead-gen strategy: lead small team of more junior marketers to drive key business metrics including leads, MQLs, SQLs and Opportunities Lead the development, execution and optimization of all lead generation, nurturing and paid customer acquisition campaigns Own relationship with sales and forge strong communication between marketing and sales Forecast and present to senior management Demonstrate a strong understanding of key SaaS business metrics, and use those metrics to set target CPA thresholds per customer segment; experiment with new channels, techniques, and messaging to scale advertising spend as quickly as possible while maintaining target profit margins Drive the strategy and execution of…

    Location: Mountain View, CA Vice President of Marketing Our client company: Unbxd — www.unbxd.com     www.crunchbase.com/organization/unbxd Unbxd is a leading e-commerce product discovery platform that applies advanced data sciences to connect shoppers to the products they are most likely to buy, while providing predictive actionable insights for merchandising. With Unbxd’s Machine Learning Site Search, shoppers receive optimized search results based on merchandiser insight coupled with advanced machine learning algorithms. Unbxd is trusted by over 1,200 e-commerce websites in 40 countries including Express, Ashley HomeStore, FreshDirect, HSN and ibSupply, to power over 4 Billion interactions a month. How you’ll contribute As our marketing leader, and reporting directly to the CEO, you’ll play a critical role in building and scaling the marketing department at Unbxd. You’ll set our marketing strategy, take the lead…