(Sr.) Product Marketing Manager

Location: Sunnyvale, CA

Our client company: eGain Corporation — www.egain.com

(Sr.) Product Marketing Manager

eGain customer engagement solutions power digital transformation for leading brands. Our top-rated cloud applications for social, mobile, web, and contact centers help clients deliver connected customer journeys in an omnichannel world.

eGain is looking for a (Sr.) Product Marketing Manager to create product marketing collateral, manage product launches, enable sales, and help drive product adoption for its customer engagement software suite.

Responsibilities:

  • Create product marketing deliverables:
    • Product overviews
    • Product pages on website
    • Product/solution presentations
    • Product/solution-centric white papers and contributed articles
    • Client case studies
    • Other deliverables, based on skillset
  • Enable pre-sales and sales teams
    • Make it easy to find and consume content
    • Work with pre-sales to create demos
    • Educate pre-sales and sales teams on products

Must have qualifications/skills:

  • 3-6+ years of successful experience in product and solution marketing writing for B2B software, preferably in customer engagement, CRM, or related spaces
  • Outstanding communication skills—verbal, writing and collaboration. Writing samples required
  • Track record of delivering results with speed and quality
  • Undergraduate degree in technology with strong writing skills (or other major with experience in tech marketing). MBA welcome but not required

Good-to-have qualifications/skills:

  • Experience in CRM, customer engagement, customer service management, contact center management, ebusiness, knowledge management, AI, analytics, or closely related space preferred

To inquire:

Contact: Dan Green <dgreen@vpofmarketing.com>